Website speed is one of the factors that Google takes into consideration when ranking sites. The load time of your website also influences how easily users can find your website. For instance, a page slowdown of 1 second could cost Amazon $1.6 billion in sales each year. ![]() According to the Hubspot research, 1 second delay means 7 percent reduction in conversions. The faster the page loads, the higher conversion rates it’ll have. For instance, they will buy your product, subscribe to newsletters campaigns, register for a webinar, or download a guide. Website conversion is an important factor in your business success, which means getting your visitors to do what you want them to do. Let’s take a look at how the website speed optimization influences the key factors of website success:Ĭonversion. Page load time is a web performance metric that shows the time needed for a page to show on the user screen. In this article, we will give you recommendations about how to improve your website performance and page load time. You’ll get higher traffic and attract more qualified leads that can be converted into customers. By reducing the page load time you will positively impact marketing and sales processes. Slow websites will cost you money and damaged reputation. High-performance websites results in high return visits, low bounce rates, higher conversions, engagement, higher ranks in organic search, and better user experience. Low website speed is one of the most frustrating things that will turn people off about your resource. It’s essential to understand that you won’t get a second chance when it comes to user experience. The website speed makes the first impression about your business. Minimize the number of JavaScript and CSS files Optimize the size of images on your website ![]()
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